Carlos Callala ​is crazy about ads and 80s movies. His work is focused on building characters, working with actors and comedy. All that adds up to a modern camera language, making him a perfect suit for comedy and dialogue commercials, but never compromising aesthetics. As hobbies, he writes science fiction stories, loves tacos but without the spice, shoots anagogic photography and plays Mario Kart. A whole array of visual references with a nostalgic look to the past that he brings to present form in his work.